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Home
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Economy
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Marketing. Badania marketingowe
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Brandsplaining
Brandsplaining
Jane Cunningham
,
Philippa Roberts
Out of stock
Ostatnio widziany
25/11/2024
Notify me when available
€18.67
€17.22
Dostawa do UK zawsze tylko £1.90! (
Sprawdź!
)
Qty:
lub
Najniższa cena z ostatnich 30 dni: €17.16
Pospiesz się!
Obecna cena jest korzystna. W tej cenie mamy ograniczoną liczbę egzemplarzy.
Brands profit by telling women who they are and how to be.
Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really changed?
In Brandsplaining, Jane Cunningham and Philippa Roberts expose the monumental gap that exists between the women that appear in the media around us and the women we really are. Their research reveals how our experiences, wants and needs - in all forms - are ignored and misrepresented by an industry that fails to understand us.
They propose a radical solution to resolve this once and for all: an innovative framework for marketing that is fresh, exciting, and - at last - sexism-free.
Książka Brandsplaining - wysyłka UK tylko £1.90.
Irlandia i inne kraje - sprawdź informacja na stronie "dostawa".
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
Jane Cunningham
,
Philippa Roberts
Tytuł
/ Title
Brandsplaining
Język
/ Language
angielski
Wydawca
/ Publisher
Penguin Books
Rok wydania
/ Published in year
2022
Rodzaj oprawy
/ Binding type
Miękka
Wymiary
/ Size
15.3x23.4
Liczba stron
/ Number of pages
240
Ciężar
/ Weight
0.295 kg
EAN/UPC
9780241456002
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
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Marketing. Badania marketingowe
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Brandsplaining [Miękka]
Jane Cunningham
,
Philippa Roberts
Product tags
Jane Cunningham
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,
Philippa Roberts
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