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Deep Purpose
Deep Purpose
Ranjay Gulati
Out of stock
Ostatnio widziany
22/08/2022
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€24.38
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Many companies have used purpose as a corporate buzzword to appear virtuous internally, and look good to the outside world. But a poor understanding of the importance of real purpose can have detrimental consequences for the profitability and sustainability of a business.
DEEP PURPOSE is the essential guide to putting purpose at the core of a company, and in doing so, understanding its very soul. Drawing together years of research, including analysis of multinational corporations from Danone and PepsiCo to Microsoft and Patagonia, Harvard professor Ranjay Gulati has identified eight conceptual barriers that are dooming leaders and their companies to a more superficial engagement with purpose. In this book, he shows you how to understand and overcome these obstacles, in order to find your company's deep purpose and supercharge its capacity to serve all stakeholders and shareholders.
By fusing commercial and social logic, business leaders can enhance financial performance, boost employee morale and retention, and leave a positive mark on society. DEEP PURPOSE has the power to transform the business landscape and usher in a new era of ethical corporate leadership.
Książka Deep Purpose - wysyłka UK tylko £1.90.
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
Ranjay Gulati
Tytuł
/ Title
Deep Purpose
Język
/ Language
angielski
Wydawca
/ Publisher
Penguin Books
Rok wydania
/ Published in year
2022
Rodzaj oprawy
/ Binding type
Miękka
Wymiary
/ Size
15.0x23.0
Liczba stron
/ Number of pages
276
Ciężar
/ Weight
0.38 kg
ISBN
9780241513408 (9780241513408)
EAN/UPC
9780241513408
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Osoba Odpowiedzialna
/ Responsible Person
Osoba Odpowiedzialna / Responsible Person
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