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The Field Guide to Supergraphics Graphics in the Urban Environment
The Field Guide to Supergraphics Graphics in the Urban Environment
Sean Adams
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14/01/2022
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£22.04
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The definition of a supergraphic has changed over the last twenty years. Once, only a large decorative design on a wall or building was a supergraphic. Today it encompasses architectural delineation wayfinding and identifying signage, illustrative murals, and branding elements.
A supergraphic can take the form of an enormous logo on the side of a building, a wall of multi-colored squares, or an oversized restroom symbol. Digital technology now allows for interaction and screen-based media on a large scale. The audience can now truly communicate with an architectural space in a unique and personal manner.
The difference between a large overwrought design on the wall and a successful supergraphic is typically based on two points: a strong concept, and interaction with the architecture, light and space. Many people can paint stripes on a wall. But a designer can use the entire volume, sense place, context and changing environment to create a story with words, colour and shapes.
This book includes examples of the best supergraphics internationally. These are evidence of the sense of delight when a beautifully crafted graphic solution and smart concept are married to remarkable architecture
Książka The Field Guide to Supergraphics - wysyłka UK tylko £1.90.
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
Sean Adams
Tytuł
/ Title
The Field Guide to Supergraphics
Podtytuł
/ Subtitle
Graphics in the Urban Environment
Język
/ Language
angielski
Wydawca
/ Publisher
Thames and Hudson
Rok wydania
/ Published in year
2021
Rodzaj oprawy
/ Binding type
Twarda
Wymiary
/ Size
21.0x15.0
Liczba stron
/ Number of pages
384
Ciężar
/ Weight
0.895 kg
ISBN
9780500021347 (9780500021347)
EAN/UPC
9780500021347
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
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