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The Four

Scott Galloway
Out of stock
Ostatnio widziany
07/04/2024
£13.23
Dostawa do UK zawsze tylko £1.90! (Sprawdź!)

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For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buying the myths these compa­nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone chal­lenge them?

In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career.

Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik) / Type of product książka / book
Dział / Department Książki i czasopisma / Books and periodicals
Autor / Author Scott Galloway
Tytuł / Title The Four
Język / Language angielski
Wydawca / Publisher Corgi Books
Rok wydania / Published in year 2019
Rodzaj oprawy / Binding type Miękka
Wymiary / Size 13.0x20.0
Liczba stron / Number of pages 326
Ciężar / Weight 0.23 kg
   
ISBN 9780552173438 (9780552173438)
EAN/UPC 9780552173438
Stan produktu / Condition nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Inne wydania
Nośnik Oprawa Rok wydania Dostępność Pokaż
książka / book (j. angielski) Miękka 2022 Niedostępna [pokaż]
książka / book (j. angielski) Miękka 2017 Niedostępna [pokaż]

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