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Home
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Economy
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Understanding Multinationals from Emerging Markets
Understanding Multinationals from Emerging Markets
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12/10/2019
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€35.55
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Why have relatively poor and underdeveloped countries been able to spawn so many global firms in the last two decades? Are emerging market multinationals (EMNCs) really different from successful multinationals from developed economies? This book tackles these and other fundamental theoretical questions about EMNCs. A distinguished group of researchers assesses the unique strategies and behavior of successful EMNCs, from the Chinese telecommunications firm Huawei to the Indian conglomerate Tata, to the South African beverages firm SABMiller. They address a range of topics, such as the drivers of internationalization by EMNCs; their distinctive process capabilities; how they catch up with established rivals on technology; how state ownership or business-group affiliation affects their behavior; and why they sometimes relocate their headquarters to advanced economies. This book will appeal to scholars and graduate students in global strategy and international business, as well as consultants of multinational companies, looking for state-of-the-art analysis of EMNCs.
Książka Understanding Multinationals from Emerging Markets - wysyłka UK tylko £1.90.
Irlandia i inne kraje - sprawdź informacja na stronie "dostawa".
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Redakcja
/ Editor
Cuervo-Cazurra Alvaro, Ramamurti Ravi
Tytuł
/ Title
Understanding Multinationals from Emerging Markets
Język
/ Language
angielski
Wydawca
/ Publisher
Cambridge University Press
Rok wydania
/ Published in year
2015
Rodzaj oprawy
/ Binding type
Miękka
Wymiary
/ Size
15.0x20.0
Liczba stron
/ Number of pages
326
Ciężar
/ Weight
0.50 kg
ISBN
9781107698321 (9781107698321)
EAN/UPC
9781107698321
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
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