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Social Media and Crisis Communication

Niedostepny
Ostatnio widziany
08.10.2019
230,25 zł
Dostawa do UK zawsze tylko £1.90! (Sprawdź!)

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Social Media and Crisis Communication provides a unique and timely contribution to the field of crisis communication by addressing how social media are influencing the practice of crisis communication. The book, with a collection of chapters contributed by leading communication researchers, covers the current and emerging interplay of social media and crisis communication, recent theories and frameworks, overviews of dominant research streams, applications in specific crisis areas, and future directions.

Both the theoretical and the practical are discussed, providing a volume that appeals to both academic-minded readers as well as professionals at the managerial, decision-making level. The audience includes public relations and corporate communication scholars, graduate students studying social media and crisis communication, researchers, crisis managers working in communication departments, and business leaders who make strategic business communication planning. No other volume has provided the overarching synthesis of information regarding the field of crisis communication and social media that this book contains. Incorporated in this volume is the recent Social-mediated Crisis Communication Model developed by the editors and their co-authors, which serves as a framework for crisis and issues management in a rapidly evolving media landscape.

Książka Social Media and Crisis Communication - wysyłka UK tylko £1.90.

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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik) / Type of product książka / book
Dział / Department Książki i czasopisma / Books and periodicals
Tytuł / Title Social Media and Crisis Communication
Język / Language angielski
Wydawca / Publisher Routledge
Rok wydania / Published in year 2019
Rodzaj oprawy / Binding type Miękka
Wymiary / Size 15.0x23.0
Liczba stron / Number of pages 462
Ciężar / Weight 0,722 kg
   
ISBN 9781138812000 (9781138812000)
EAN/UPC 9781138812000
Stan produktu / Condition nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Zapraszamy do zakupu tego produktu.