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Shoe Dog

Phil Knight
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In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today.

But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

A memoir rich with insight, humour and hard-won wisdom, this book is also studded with lessons - about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world.

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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik) / Type of product książka / book
Dział / Department Książki i czasopisma / Books and periodicals
Autor / Author Phil Knight
Tytuł / Title Shoe Dog
Język / Language angielski
Wydawca / Publisher Simon & Schuster
Rok wydania / Published in year 2018
Rodzaj oprawy / Binding type Miękka
Wymiary / Size 13.0x20.0
Liczba stron / Number of pages 386
Ciężar / Weight 0.285 kg
   
ISBN 9781471146725 (9781471146725)
EAN/UPC 9781471146725
Stan produktu / Condition nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Inne wydania
Nośnik Oprawa Rok wydania Dostępność Pokaż
książka / book (j. angielski) Miękka 2016 Niedostępna [pokaż]
książka / book (j. angielski) Miękka 2016 Niedostępna [pokaż]

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