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The Power of Bad And How to Overcome It

John Tierney , Roy F. Baumeister
Out of stock
Ostatnio widziany
11/03/2022
£13.19
Dostawa do UK zawsze tylko £1.90! (Sprawdź!)

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Why does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?

The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours.

But there is good news. By using smart strategies from new science, we can train our brains to get better at spotting our own negativity bias, fighting back with our rational minds to manage the bad in our lives - and even using its power for positive results.

Książka The Power of Bad - wysyłka UK tylko £1.90.

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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik) / Type of product książka / book
Dział / Department Książki i czasopisma / Books and periodicals
Autor / Author John Tierney , Roy F. Baumeister
Tytuł / Title The Power of Bad
Podtytuł / Subtitle And How to Overcome It
Język / Language angielski
Wydawca / Publisher Penguin Books
Rok wydania / Published in year 2021
Rodzaj oprawy / Binding type Miękka
Wymiary / Size 13.0x20.0
Liczba stron / Number of pages 336
Ciężar / Weight 0.247 kg
   
ISBN 9780141975801 (9780141975801)
EAN/UPC 9780141975801
Stan produktu / Condition nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty


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