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Home
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Books in English
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Playing to Win How Strategy Really Works
Playing to Win How Strategy Really Works
A.G. Lafley
,
Roger Martin
Out of stock
Ostatnio widziany
30/08/2024
Notify me when available
£31.45
Dostawa do UK zawsze tylko £1.90! (
Sprawdź!
)
Qty:
lub
This is A.G. Lafley's guidebook. Shouldn't it be yours as well? Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he'll use to restore P&G to its former dominance--read this book. "Playing to Win," a noted "Wall Street Journal" and "Washington Post" bestseller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G's sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success--where to play and how to win. The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach--and then making the right choices to support it--makes the difference between just playing the game and actually winning. Let this book serve as your playbook for winning.
Książka Playing to Win - wysyłka UK tylko £1.90.
Irlandia i inne kraje - sprawdź informacja na stronie "dostawa".
Polecamy!
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
A.G. Lafley
,
Roger Martin
Tytuł
/ Title
Playing to Win
Podtytuł
/ Subtitle
How Strategy Really Works
Język
/ Language
angielski
Wydawca
/ Publisher
Harvard Business Review
Rok wydania
/ Published in year
2013
Rodzaj oprawy
/ Binding type
Twarda
Wymiary
/ Size
16.0x24.0
Liczba stron
/ Number of pages
272
Ciężar
/ Weight
0.565 kg
ISBN
9781422187395 (9781422187395)
EAN/UPC
9781422187395
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Categories
Books in English
Economy
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Organizacja i zarządzanie
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Playing to Win How Strategy Really Works [Twarda]
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,
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Playing to Win How Strategy Really Works [Twarda]
A.G. Lafley
,
Roger Martin
Product tags
A.G. Lafley
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,
Roger Martin
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