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Home
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Psychology and psychoterapy
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Osobowość. Samorealizacja. Kariera
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The Public Relations Strategic Toolkit An Essential Guide to Successful Public Relations Practice
The Public Relations Strategic Toolkit An Essential Guide to Successful Public Relations Practice
Alison Theaker
,
Heather Yaxley
Out of stock
Ostatnio widziany
21/06/2021
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€46.40
Dostawa do UK zawsze tylko £1.90! (
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)
Qty:
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The Public Relations Strategic Toolkit presents guidance to instruct and educate students and professionals of public relations and corporate communications. Alison Theaker and Heather Yaxley cover every aspect of critical practice, including definitions of public relations, key theoretical concepts and both original and established methodological approaches. Case studies and interviews are featured to provide real-world context and advice for professional development. The new edition is fully revised with brand new case studies and updated content which reflect significant developments in theory and contemporary practice. It puts particular emphasis on the use of technology (including automation) and social media in current public relations planning, corporate communications and stakeholder engagement.
Książka The Public Relations Strategic Toolkit - wysyłka UK tylko £1.90.
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
Alison Theaker
,
Heather Yaxley
Tytuł
/ Title
The Public Relations Strategic Toolkit
Podtytuł
/ Subtitle
An Essential Guide to Successful Public Relations Practice
Język
/ Language
angielski
Wydawca
/ Publisher
Routledge
Rok wydania
/ Published in year
2018
Rodzaj oprawy
/ Binding type
Miękka
Wymiary
/ Size
17.0x24.0
Liczba stron
/ Number of pages
418
Ciężar
/ Weight
0.782 kg
ISBN
9781138678675 (9781138678675)
EAN/UPC
9781138678675
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
Categories
Psychology and psychoterapy
>
Osobowość. Samorealizacja. Kariera
How to books
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Alison Theaker
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The Public Relations Strategic Toolkit An Essential Guide to... [Miękka]
Alison Theaker
,
Heather Yaxley
Heather Yaxley
€46.40
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The Public Relations Strategic Toolkit An Essential Guide to... [Miękka]
Alison Theaker
,
Heather Yaxley
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