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Home
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Language science
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Poszczególne języki
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Język angielski
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Cambridge English for Marketing Student's Book + CD
Cambridge English for Marketing Student's Book + CD
Nick Robinson
Out of stock
Ostatnio widziany
11/01/2024
Notify me when available
$31.14
Dostawa do UK zawsze tylko £1.90! (
Sprawdź!
)
Qty:
lub
Endorsed by the Chartered Institute of Marketing (CIM), this short course (40-60 hours) uses practical tasks and realistic scenarios to develop the specialist language and communication skills needed for a career in marketing. Covering a range of marketing-related topics including marketing plans, market research, branding and digital marketing, the ten standalone units enable students to concentrate on the areas that are most relevant to them. As well as teaching specialist language, the course also develops job-specific skills such as carrying out marketing audits using SWOT, PESTEL and Five Forces analyses, planning the marketing mix, preparing marketing campaigns, organising events and exhibitions and developing digital marketing strategies. The use of authentic contexts in the book further helps prepare learners for real working life. The course requires no specialist knowledge on the part of the teacher and comprehensive teacher's notes are available online.
Książka Cambridge English for Marketing Student's Book + CD - wysyłka UK tylko £1.90.
Irlandia i inne kraje - sprawdź informacja na stronie "dostawa".
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Dane bibliograficzne / Bibliographic info
Rodzaj (nośnik)
/ Type of product
książka / book
Dział
/ Department
Książki i czasopisma / Books and periodicals
Autor
/ Author
Nick Robinson
Tytuł
/ Title
Cambridge English for Marketing Student's Book + CD
Język
/ Language
angielski
Wydawca
/ Publisher
Cambridge University Press
Rok wydania
/ Published in year
2021
Rodzaj oprawy
/ Binding type
Miękka
Wymiary
/ Size
19.0x25.0
Liczba stron
/ Number of pages
120
Ciężar
/ Weight
0.297 kg
ISBN
9780521124607 (9780521124607)
EAN/UPC
9780521124607
Stan produktu
/ Condition
nowy / new - sprzedajemy wyłącznie nowe nieużywane produkty
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2014
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